Xevio, a collective of highly experienced native advertisers in Europe, significantly reduced its cost per lead (CPL) by 20% below its target and bettered its lead quality by 30%, when compared to competing native ad channels, in two months by leveraging MediaGo, an intelligent advertising platform under the umbrella of Baidu Global. Using MediaGo’s Smartbid […]
Aqua Vida Media, a performance marketing agency, achieved a remarkable 10% boost in client revenue by leveraging MediaGo, an intelligent advertising platform under the umbrella of Baidu Global. Using MediaGo’s Smartbid technology, Aqua Vida Media maximized conversions and minimized costs for lead generation campaigns in the United States across the Medicare, solar, insurance and e-commerce industries, targeting individuals who were aged of 30 or above. This effort resulted in a 33% reduction in cost per action (CPA), which has now stabilized around the target CPA.
October, 2023 — MediaGo, a deep learning-based intelligent advertising platform under the Baidu Global Business Unit, announced it has upgraded its Smartbid capabilities, which ultimately boost conversion rates (CVR) and significantly reduce cost per action (CPA), ensuring advertisers have the minimum bid necessary to secure a display. The enhanced capabilities improves ad performance and effectiveness, saves time, […]
September, 2023 — MediaGo, a deep learning-based intelligent advertising platform from Baidu Global Business Unit, announced a partnership and integration with TheOptimizer.io, a leading campaign management platform (CMP) in the native and social advertising markets. This collaboration provides advertisers with a unified solution to streamline the oversight and management of all accounts and campaigns within […]
Upgrades our filter to be capable of identifying 40+ types of IVT September, 2023 — MediaGo, a deep learning-based intelligent advertising platform under the Baidu Global Business Unit, announced a global partnership with Pixalate, the world’s leading technology cross-platform ad fraud detection and prevention, to provide advertisers high-quality traffic inventory and foster fairness and transparency in ad […]
Background MediaForce is a performance-based marketing company that owns a customer acquisition ad-technology platform powered by AI and built for performance. The platform automates user acquisition on the open web by leveraging user-level predicted data. MediaForce is a group of ad-tech and product experts that help their strategic partners achieve their long term goals. The […]
Background SHEIN is a global fashion brand that operates in 224 countries and delivers quality and stylish apparel to women and men, with over 10 million users. Challenge SHEIN was looking to expand their reach to a differentiated audience. Solution With MediaGo, SHEIN partnered with Snapchat to create immersive, full-screen ad experiences to drive purchases […]
MVF’s mission is to transform the way businesses discover new customers. Founded in 2009, MVF is a leading customer generation platform that connects ambitious businesses with high volumes of ready-to-buy customers. MVF is home to some of the best-known and most-trusted digital brands in Europe, including The Eco Experts and Hear Clear, that help thousands […]
MediaGo was recognized for its deep-learning technology SAN FRANCISCO, May 5, 2023 — MediaGo, a leading global AI-integrated marketing platform from Baidu’s Global Business Unit, was named the winner of a Gold Stevie® Award in the Advertising or Campaign Management Platform category in the 21st Annual American Business Awards®. MediaGo was recognized for its deep […]
AI-integrated marketing platform recognized for maintaining the highest standards of data privacy SUNNYVALE, Calif., March 6, 2023 — MediaGo, a leading global AI-integrated marketing platform from Baidu’s Global Business Unit, announced it has received the General Data Protection Regulation (GDPR) validation from TrustArc Inc. This trusted, third-party validation further legitimizes MediaGo’s compliancy with data privacy […]